An Auto supply plant asked us to develop a waste reduction awareness program. They said they want one that would get attention, cut through the mind maze of continuous plant messages, have an impact and be remembered.

We talked to them about how so many poster messages just get lost in a plant environment and that we’d like to come up with an idea that would be different, be talked about and be remembered. They said yes, that’s what we’re talking about. We also discussed how it takes a team made up of individuals all sticking their necks out to make a difference, that in the end create positive results.

With that as input, a couple days later we created graphics and product for them to consider. They were very excited about the concept, made some product suggestions and tag line changes and told us to proceed. Within one week they had their posters on the walls and within 2 more weeks they were handing out awards for waste reduction ideas and efforts.

For eighteen months this client would call for more ideas with the same theme.

You can count on us to always stick our necks out for you and to become a valuable part of your creative team.